Brand Strategy

We help brands become more connected as businesses. Our teams combine copywriters and visual designers with strategic expertise and experiential design. Our unique blend of thinking and making helps us understand and refine a brand’s vision. And at the end of our brand strategy process, we find our clients are more informed, more thoroughly tested, and better prepared for the connected age.

Brand Positioning

We develop brand strategies that implant unique and lasting impressions in your customer’s mind. Creating brand associations for customers that are specific and desirable, all while being distinctive within the competitive landscape.

Brand Architecture

We help smart brands outperform their competition and stand out from the crowd. Excellent brand architecture clarifies brand positioning within a larger company portfolio. Eliminating customer confusion and driving sales as a result.

Brand Naming & Visual Identity

Engagement & Activation

We encourage customers to form deep rational and emotional attachments to brands through engagement. This is an integral part of our proprietary Brand Belief™ process. Then we keep customers engaged with savvy campaigns and activation points. Building and nurturing a dedicated and loyal customer base.

Operational Integration

Organizational Consulting

We uncover insights that allow your organization to operate more efficiently and effectively. From organizational structure to software and process recommendations, we improve business operations.

In the News

September 17, 2019 in Press

RAVE Makes 2019 Largest In-Kind Donations to Central Ohio Organizations List

COLUMBUS, Ohio -- RAVE is proud to announce our inclusion on the Columbus Business First Corporate Citizenship: Largest In-Kind Donations to Central Ohio Organizations list. Our in-kind donations (including time,…
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July 1, 2019 in Press

RAVE Signs Reseller Agreement with GoDaddy

COLUMBUS, Ohio, July 1, 2019 -- RAVE, an award winning marketing and advertising agency that serves clients across the United States, announced today an agreement with GoDaddy. Under this agreement,…
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June 25, 2019 in Press

Expertise Names RAVE 2019 Top 20 Best Advertising Agencies in Columbus

For the Fourth Year, Expertise names RAVE one of the 20 best advertising agencies in Columbus For the fourth year in a row, Expertise named RAVE as one of the…
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