Here Comes the Wearable Tech Revolution
Here Comes the Wearable Tech Revolution Wearable tech isn’t anything new. We’ve had smart watches for years now and bluetooth headphones before that, With traditional versions of both of these devices for far longer. Innovations like shoes that track a runner’s speed, distance, and form have become fairly common in the last ten years. The […]
TrendLab Report September 26, 2019
A Wave of Grassroots Activism Everyone is susceptible to the sway of popular trends, but young people may be more so than anyone else. Ignited by many high profile causes, [...] TrendLab Report September 19, 2019
Relaunching TrendLab Originally TrendLab started as a weekly trendspotting effort, empowering everyone within RAVE to share what was currently capturing our attention. The latest Netflix series, a newly discovered band, a recipe that didn’t turn out quite right, or sneaker fashions; everything was fair game. The goal was to identify upcoming trends that would end up dominating the […]
TrendLab Report – October
Reading: Daily marketing content newsletter via The Daily Carnage Listening: The Joe Rogan Experience, Ep. 1015 with Reggie Watts: Great section on their thoughts on the future of AR and VR Ear Hustle: Stories of life inside prison, shared and produced by those living it. Adobe Max Sessions: Feeling pretty smart after listening to these. Lots of […]
Ecobranding and Our Impact on the Environment as Advertisers
More and more we are seeing trends to lessen our impact on the environment. As advertisers and designers we have a unique opportunity to impact the environment through what we are producing and how we are producing it. We can work to create advertising and branding materials that reduce our clients’ environmental impact through simple […]
TrendLab Report – September
Reading: re-reading Ender’s Game Listening: My Bubba & Elsa Sjunger Visor // Sing Swedish Songs Watching: IT, The Deuce Hating: #PSL Attending: Advertising Week NYC, Creative Babes: Unplugged Excited for: Stranger Things, the return of Mr. Robot, our halloween office party, and all things fall (except you PSL).
The Problem of Parking
As new tenants of downtown, we understand the struggle of finding a good parking spot. Our struggle led this commuter filled office to monthly parking permits in various surface lots and parking garages. Which led to the next struggle of paying for said monthly parking spots. We’re not the only ones fighting the parking dilemmas. […]
TrendLab Report – August
Reading: The rules of Muchkin. Over and over…and over again Listening: The Hobbit on Audiobook, and Beast Epic -Iron&Wine Watching: Ozark and the solar eclipse! Hating: The end of summer Attending: Rise&Design, AAF Happy Hour: Beers with your Peers, Columbus Crew Games Excited for: Advertising Week
TrendLab Report – July
Reading: How Brands Grow by Byron Sharp Listening: Revolving Doors – 99% Invisible Episode 93 Watching: Penultimate season of Game of Thrones Hating: The idea of a Fruit Ninja movie Attending: Making Midwest Fest, AAF Columbus AdFun at Makeway Excited for: Our really fast internet being installed
Microchip Implants: Scary or Convenient?
More than 50 employees at Three Square Market have opted in to having a microchip implanted between their thumb and pointer finger. The chip allows employees to swipe into doors, pay for food, and anything else with RFID technology at the company. Employees would never have to carry a key card or wallet, but at […]
